FAQs
WHERE DOES THE MONEY GO?
Starting in 2017, CASCAID raised £2.35 million for Cancer Research UK. Then from June 2018, CASCAID focused on raising £1 million for Great Ormond Street Hospital, Europe’s leading centre for treating seriously ill children and one of the top three children’s research hospitals in the world. In 2023, we raised over £1 million for the NSPCC.
Where there is an exceptional reason for a fundraiser to also support another charity then this might be facilitated by CASCAID. However, this is very much the exception and the figures will be shown separately in our totals and are over and above the target of £1m.
HOW DO I DONATE AND/OR SET UP MY FUNDRAISING PAGES
We’re working with JustGiving. To set up a fundraising page, it’s best to access the JustGiving page via this CASCAID website, so that it automatically tags your funds as being part of CASCAID. If you need to access the page directly, go to CASCAID – raising money for the Rainbow Trust (please note that it is case sensitive). You’ll see all our fundraisers at the bottom of the page.
To set up a fundraising page, click on START FUNDRAISING.
To donate yourself, click GIVE NOW.
If you would like to donate by cheque or CAF account, please make cheques payable to the Rainbow Trust and send them to MiP (please email us to let us know a cheque is on the way).
Please DO NOT make any cheques payable to CASCAID – CASCAID does not have charity status and does not have a bank account. It’s just an umbrella brand to unite all our fundraising.
WHAT DO I DO IF I HAVE A CHEQUE FOR CASCAID?
CASCAID is just a brand name, so please don’t make cheques payable to us. Cheques should be made payable directly to the Rainbow Trust. You can give them to MiP to pass on to the Rainbow Trust. These amounts will be added on to our “totaliser” by JustGiving, so that we keep track of everything.
DOES ALL THE MONEY I DONATE/RAISE GO TO CHARITY?
In brief, yes! The agencies involved are not charging for their time. This is not a commercial project – it’s all about raising as much as we can for the Rainbow Trust. MiP is organising and coordinating all the activities, particularly the industry-wide events. All our time is pro-bono; including organisation, design, video and web work.
With some events, there are costs involved. For example, the gala dinner involves paying venue hire and catering costs. We will be very clear what these are, so you know how much of your contribution goes to charity.
JustGiving is our fundraising platform. As with all similar organisations, they take a very small fee from donations to cover their costs. We specifically chose JustGiving because they take a smaller margin than their competitors.
WHAT IF I HAVE A BIG DONATION TO MAKE?
Please speak to Helen at MiP, and we will pass on the Rainbow Trust’s bank details so you can pay it straight into their account.
WHO’S INVOLVED AND HOW DO I GET INVOLVED?
CASCAID is led by our 100 Ambassadors. See the Ambassador page for details. But it’s not exclusive! We want everyone in the industry to get involved in some way. If you’ve got any ideas for fundraising, talk to one of the Ambassadors at your company or chat to MiP.
Can my friends/family be part of my fundraising challenge?
CASCAID is an asset management initiative that brings our industry together. We would also love it if friends and family get involved, particularly in big events.
Who do I contact with any queries?
Please email charity@mipagency.com with any queries. Please note that we’re managing CASCAID in our spare time, so we may not be able to get back to you immediately. If anything urgent crops up, please call the office on 020 3004 4470.
WHY DID YOU CHOOSE THE RAINBOW TRUST?
Being told that your child is so seriously ill that they might die is the most devastating experience a parent can go through, it shatters your life into a million pieces. Support from a trusted Family Support Worker eases the day-to-day burden of caring, it boosts resilience, reduces isolation and improves the over-all well-being of the entire family. With nearly 40 years’ experience Rainbow Trust is the leading national organisation providing practical and emotional social palliative care to children and families.
WILL CASCAID SUPPORT OTHER CHARITIES IN THE FUTURE?
We are currently on round 4 of CASCAID. Last year we supported NSPCC and before that GOSH, this year we have chosen the Rainbow Trust. We do not have definite plans for the future, but if it all works well, we may consider carrying it on. If so, we will make a decision on which charity to support once we have achieved our goals for the Rainbow Trust.
HOW CAN I ENSURE THAT WE GET THE MOST FROM GIFTAID?
Gift Aid is a great opportunity to make donations work harder. It boosts the value of a giving to a charity by 25%. So take every opportunity to claim Gift Aid that can be claimed. When you donate on the JustGiving pages, there are clear guidelines as to when you can and can’t claim Gift Aid. Please be careful to check these when you are donating. If in doubt, please don’t hesitate to ask the CASCAID team.
As recommended by the Code of Fundraising Practice, what are the key principles I should follow when fundraising?
All fundraising must be “legal, open, honest and respectful”. Please ensure that you treat donors fairly without placing pressure on them to donate, and let us know in the (hopefully unlikely!) event that you receive any complaints in relation to your fundraising. If you are organising a fundraising event, health and safety should be your top priority. Finally, please ensure that all monies raised from your activities is passed quickly and efficiently to the Rainbow Trust.